Check out the car this kid built, started it when he was 16! http://bit.ly/19zlZjq
Check Out the VinBrochure
One of my favorite features in VinSolutions is the VinBrochure. It helps set the dealership apart from the competition. When a customer is in the dealership looking at the vehicle that they are interested in and they don’t purchase that day, the salesperson can create a custom brochure for that customer. They can create a custom message on it addressing the customer; it has photos of the vehicle, it shows the vehicle features and options, it also shows the dealership’s information and can display the salesperson’s photo and contact information. This helps with building a customer’s relationship with the salesperson.
When a customer has been out shopping for vehicles at numerous dealerships and they get home at the end of the night, they usually have a little stack of business cards from salespeople. Our VinBrochure will stand out! This is also a great marketing tool for the dealership. When that customer goes to work, visits with friends and family, and talks to neighbors - they will be able to see the actual vehicle, the dealership’s information and the salesperson’s photo. They aren’t generally going around showing car dealerships’ business cards. What a great opportunity for the dealership to get their name, product and staff - in front of people that never even stepped foot into the dealership.
Take a guess, what’s the fastest track outside the US? http://bit.ly/19mNaxU
Anyone else feeling sore just from watching this video? http://aol.it/1964Q4y
What do you think, is the Toyota Supra making a comeback? http://aol.it/19618ru
"The redesigned Pony Car has been the subject of frantic gossiping and covert spy photos covering everything from the way it looks to the tech it will include, its performance, mechanicals and a bevy of other aspects of Ford’s performance icon." http://aol.it/19kd5X9
If you can dream it, you can achieve it - Zig Ziglar
VinSolutions was back in the Hope Lodge kitchen last night, whipping up another delicious meal for the patients and caretakers at the American Cancer Society Hope Lodge here in Kansas City. We had some great dishes, as well as some pretty awesome deserts. Including some mint chocolate pies! Once everything was done and the dining room was set up the patients and their families started pouring in. We served around 40-50 patients, family members, and Hope Lodge caretakers. Once everyone had as much as they could eat we boxed up all the leftovers and stuck them in the fridge. We had a great time cooking, serving, and talking to the patients, who were more than happy to see the VinSolutions crew back in the kitchen.
Self driving cars hit the streets! http://bit.ly/19eTCqM
Capturing your Website Traffic in Real Time
Having a successful dealership website is not just about having as much traffic to your site as possible. The most important thing is converting that traffic into leads.
Only a very small percentage of visitors to dealership sites typically take the time to fill out a form and submit a lead. If they don’t, the dealer has no way to capture any information about that customer, or to market to them.
With your VinSolutions supported website, we give you the opportunity to reach out to that website visitor in real time. Utilizing VinLens,™ you can find out what that customer is looking at on your site, what type of browser they are using, and where they are from - all in real time. If they are a known customer, you can get even more detailed information about who that customer is and your previous interactions with them.
Based on all that good information, you can push a coupon directly to that customer to try to engage them. If they are using Safari and accessing your site from a mobile device, you can push them an iTunes gift card tied to a test drive. If they are looking at service pages, you can push them an oil change coupon.
The customer no longer has to reach out to you. Instead, you can reach out to theme, and those previously lost visitors become new revenue opportunities for your store.